Brand Awareness Growth Marketing Strategist
Publicada el 2026-07-19
Descripción de la oferta
I’m looking for a data-driven marketer who can lift our brand’s visibility and recognition across multiple touch points. The immediate north star is boosting brand awareness, and every tactic should ladder back to that single objective. Your first focus will be Social Media. Build and execute a cohesive calendar for Facebook, Instagram, and LinkedIn that blends organic storytelling with paid amplification. I’ll rely on you to define the creative themes, oversee asset production with our designer, run A/B tests on copy and visuals, and report weekly on reach, impressions, and share-of-voice. In parallel, strengthen our Email Marketing. You’ll segment our list, craft awareness-oriented sequences, and fine-tune subject lines, send times, and CTAs for maximum open and click-through rates. Experience with tools such as Mailchimp, Klaviyo, or HubSpot is ideal—use whichever lets you iterate quickly and track performance transparently. Finally, anchor everything with steady Content Marketing. Develop short and long-form pieces that can be repurposed across blog, newsletters, social posts, and even slide decks. SEO insight is a plus, but the priority is shareable thought-leadership that positions us as a trusted voice in our niche. Key deliverables • 90-day channel strategy tied to awareness KPIs • Monthly content and social calendar (Facebook, Instagram, LinkedIn) • Email nurture flows and automated campaigns with performance dashboards • Bi-weekly performance reports highlighting wins, lessons, and next steps Acceptance criteria – Brand mentions, reach, and social engagement trend upward within the first month – Email open rate exceeds current baseline by at least 10% after two campaigns – Clear, actionable insights presented every two weeks If you have a proven track record scaling awareness through these channels and enjoy rapid experimentation, let’s talk.
Skills
- Email Marketing
- Social Media
- SEO
- Growth Hacking
- Content Marketing
- Marketing Digital
- A/B Testing
- Liderazgo
- HubSpot
- Business Intelligence
- Mailchimp
- Klaviyo
- Google Analytics
Fuente original: freelancer