Cloud Kitchen Brand Identity Creation
Publicada el 2026-07-15
Descripción de la oferta
I’m launching a new cloud-only kitchen and need a cohesive identity that instantly tells our story the moment a customer opens the delivery bag. The scope starts with crafting a memorable logo and expands into a full branding strategy: colour palette, typography choices, tone-of-voice guidelines, and practical rules for consistent application across every touchpoint. Packaging is critical because it’s our only physical interaction with diners, so I’ll need you to translate the visual system into box, label and bag designs that feel premium yet cost-effective to print. A concise brand book (PDF) should wrap everything together, detailing logo variations, clear-space rules, fonts, colour codes and mock-ups of the final packaging. Deliverables • Primary & secondary logo files (AI, SVG, PNG) • Colour palette and font stack with usage notes • 3–4 packaging concepts ready for print • Brand guideline document (10–15 pages) Acceptance Files open correctly in Adobe Illustrator/Photoshop, colours match listed codes, and packaging dielines are press-ready. If this sounds like the kind of holistic brand build you excel at, let’s get started—I’m ready to review portfolios and timelines right away.
Skills
Fuente original: freelancer