Gym Membership Ads: Facebook & Instagram -- 2
Publicada el 2026-07-13
Descripción de la oferta
My small neighbourhood gym is ready to scale membership, and I want to do it through well-structured Meta campaigns that run simultaneously on Facebook and Instagram. The job is a full-cycle engagement: create compelling ad concepts, write the copy, design the visuals, launch the ads in Meta Ads Manager, and keep refining them until they consistently generate qualified local leads. The target audience is simple—people who live nearby and can realistically visit the facility. Every optimisation decision should focus on maximising new-member sign-ups, not vanity metrics. You will handle A/B creative testing, audience segmentation by radius and interest, budget pacing, and ongoing bid or placement tweaks. Weekly performance snapshots and succinct action plans will help me see what’s working. Deliverables • 3–5 ad creatives (static or short video) with copy and headlines • Initial campaign build inside my Business Manager, structured for easy scaling • Two weeks of post-launch optimisation with clear reports and next-step recommendations Acceptance criteria: cost-per-lead stays within the agreed target range, ads remain compliant with Meta policies, and campaign assets are handed over fully so I can continue running them after the engagement.
Skills
Fuente original: freelancer