Meesho Products: Social Manager & Video Editor
Publicada el 2026-07-16
Descripción de la oferta
# Social Media Manager and Video Creator for Meesho Product Page ## Project Overview We are looking for a creative social media manager and short-form video editor to create and run a dedicated social media page featuring Meesho products. The freelancer will receive raw product footage and must turn it into attractive, engaging and trustworthy videos with strong hooks, natural voiceovers, clear reviews and proper purchasing messages. This is not only a video-editing role. The selected person will be responsible for building the page, developing its content style, creating product-review content and managing regular posting. The page should feel like a useful and honest product-discovery page, not a random catalogue or forced advertisement. ## Main Responsibilities ### 1. Social Media Page Setup The freelancer will: * Suggest suitable page names and usernames * Write the bio and page description * Create or coordinate the profile picture * Design highlight covers * Create the visual direction * Organise the content categories * Set up product-link and purchasing instructions * Create the first-month content calendar The page should clearly communicate: * What type of products are reviewed * Why people should follow * How products are tested * How viewers can buy the products * What makes the page different from generic reseller pages ### 2. Content Creation The freelancer will create content such as: * Honest product reviews * Unboxing videos * Product demonstrations * Before-and-after videos * “Worth it or not?” Reels * Affordable product finds * Problem-and-solution videos * Product comparisons * Pros-and-cons reviews * Product quality checks * Home, travel, fashion, jewellery and lifestyle product content The freelancer should not promote every product blindly. Each review should clearly explain: * What the product does * Whether it matches the listing * Product quality * Who should buy it * Who should avoid it * Important limitations * Whether it provides value for money ### 3. Raw Footage to Finished Videos Raw footage will be provided. The freelancer must: * Review and select the best clips * Remove unusable footage * Structure the video * Add a strong opening hook * Improve pacing * Add suitable transitions * Add captions and on-screen text * Add product details and pricing where required * Add music and sound effects * Correct basic lighting and colour * Create Reel covers or thumbnails * End with a clear call to action The final videos should feel natural, clean and commercially effective. The freelancer should be able to improve imperfect raw footage creatively and should request additional clips only when genuinely necessary. ### 4. Voiceover Scripts and Reviews The freelancer will write natural voiceover scripts in English, Hindi or Hinglish, depending on the product and target audience. The voiceovers should sound: * Honest * Conversational * Relatable * Clear * Trustworthy * Non-scripted even when written in advance The voiceover should usually include: * A strong hook * The problem the product solves * What the listing claims * What happened during actual use * Product quality * Pros and limitations * Value for money * Final recommendation * Clear purchasing instructions The freelancer may provide their own voice or coordinate approved voice talent. AI voices should not be used without permission. ### 5. Product Messaging Every product must have a clear content angle, such as: * Saves time * Makes travel easier * Affordable alternative * Useful for home organisation * Good gift under a budget * Suitable for renters * Useful for pet owners * Premium-looking but affordable * A product that is not worth buying * A small product that solves an everyday problem The content should not merely show the product. It should explain why the audience should care. ### 6. Captions and Calls to Action The freelancer will write captions for all posts and Reels. Captions should include: * Product name * Review summary * Who the product is for * Important limitations * Price where relevant * Buying instructions * Relevant keywords and hashtags * Disclosure where required Possible calls to action: * Comment for the link * DM for the product link * Check the link in bio * Save this for later * Share with someone who needs this * Follow for more honest Meesho finds * Tell us what to test next Fake urgency, fake scarcity and misleading claims must not be used. ### 7. Stories and Highlights The freelancer will create Stories such as: * Product polls * Price guesses * “Would you buy this?” questions * Before-and-after demonstrations * Mini reviews * Product links * Upcoming product previews * Hit-or-miss results * Product comparisons * Audience voting Suggested highlights: * Best Finds * Under ₹499 * Home * Travel * Fashion * Jewellery * Reviews * Hits * Misses * How to Buy ## Monthly Deliverables Suggested monthly deliverables: * Complete page setup during the first month * 12 edited Reels * 8 to 12 Story sets * 4 static posts or carousels * Voiceover scripts for all review videos * Captions for all posts * Reel covers or thumbnails * Monthly content calendar * Posting and scheduling * Basic comment and DM management * Monthly performance report The exact number of deliverables may be finalised before hiring. ## Workflow For each product, the freelancer will: 1. Review the raw footage and product information. 2. Identify the strongest selling or review angle. 3. Request missing shots if essential. 4. Write the hook and voiceover. 5. Edit the video. 6. Add captions, pricing and calls to action. 7. Submit the draft for approval. 8. Complete agreed revisions. 9. Publish or schedule the approved content. 10. Update product links and highlights where needed. ## Review Standards All reviews must remain honest. The freelancer must not: * Call every product amazing * Hide visible quality problems * Copy seller descriptions word for word * Make false product claims * Present first impressions as long-term testing * Create fake customer reviews * Create fake before-and-after results * Claim a product was tested when it was not * Promote unsafe products without warning Limitations should be explained clearly without making the content unnecessarily negative. The purpose is to build long-term trust and sales. ## Page Management The freelancer may be responsible for: * Posting approved content * Maintaining the posting calendar * Replying to basic comments * Responding to product-link requests * Updating highlights * Organising direct messages * Tracking frequently requested products * Suggesting products to test * Escalating complaints, refunds or serious customer issues The freelancer must not independently answer legal, refund or serious complaint matters. ## Performance Reporting A simple monthly report should include: * Number of posts published * Reel views * Story reach * Saves * Shares * Comments * Direct messages * Product-link requests * Best-performing products * Weak-performing content * Recommendations for the next month Fake followers, views, likes or engagement are strictly prohibited. ## Ideal Candidate The preferred freelancer should have: * Strong Reel-editing skills * Product-review or social-commerce experience * Strong English, Hindi or Hinglish writing ability * Natural voiceover-writing skills * Understanding of affordable Indian products * Good visual judgment * Basic sales and conversion understanding * Ability to work independently with raw footage * Good communication and deadline management * Familiarity with Meesho or similar marketplaces Experience with product-finds pages, Amazon finds, home products, travel products, fashion, jewellery or lifestyle content will be preferred. ## Application Requirements Please submit: 1. Short introduction 2. Social media pages handled previously 3. Three relevant product-video samples 4. One voiceover-led review sample 5. Languages you can write and speak 6. Editing software used 7. Whether you can provide voiceovers 8. Monthly availability 9. Expected monthly fee 10. One sample Reel idea for a Meesho product 11. One short voiceover script 12. Confirmation that you can manage both content creation and page operations Generic portfolios without product-review samples may not be considered. ## Paid Trial Shortlisted applicants may receive one paid trial assignment using provided raw footage. The trial may include: * One edited Reel * One voiceover script * One caption * One Reel cover * One Story sequence The trial will evaluate: * Editing quality * Hook strength * Voiceover quality * Product understanding * Selling ability * Honesty * Turnaround time * Ability to follow instructions ## Important Conditions * All content must be original. * Raw footage and business information must remain confidential. * Content may not be posted without approval. * The freelancer may not reuse unpublished footage. * Product claims must match actual testing and available information. * Copyrighted music, fonts or graphics must not be used without permission. * All account ownership and passwords will remain with the client. * The page, audience, content and commercial rights will belong to the client. * Editable files must be provided where requested. * Any outsourced work must be disclosed. * Continued work will depend on quality, consistency, communication and performance. ## Nature of Engagement This is intended to be an ongoing monthly role. The selected freelancer may continue managing the page as long as content quality remains strong, deadlines are met, reviews stay honest and the page is managed consistently.
Skills
Fuente original: freelancer