Real Estate Lead Gen Campaign
Publicada el 2026-07-16
Descripción de la oferta
I need a sharp, data-driven performance marketer to bring in a steady stream of qualified real-estate leads for a new project in Gurgaon. The focus is purely on lead generation, so every click and impression must be engineered to capture details of buyers actively looking for residential property in this micro-market. Channels in play: • Meta (Facebook & Instagram) for highly targeted location and interest ads. • Google Search & YouTube to catch high-intent queries and retarget site visitors. • WhatsApp for instant lead nurturing once prospects engage. I’m open to integrating email sequences as well if it helps move prospects further down the funnel, but the core effort should sit on paid social and search. Here’s what I’m looking for from you: 1. A concise funnel strategy that connects campaign objectives, creatives, landing pages, and WhatsApp follow-ups. 2. Audience setup with Gurgaon-specific geo-fencing, look-alike and intent keywords. 3. Compelling ad copy, creatives, and A/B testing plans. 4. Daily optimisation with clear metrics (CPL, CTR, conversion rate) and transparent reporting. 5. Pixel, GA4, and offline event tracking so we can attribute every lead accurately. Success is simple: a consistent flow of genuine property enquiries delivered at an efficient cost per lead. If you have a proven track record of similar real-estate campaigns and can start right away, let’s discuss next steps and timelines.
Skills
- SEO
- Email Marketing
- Social Media
- SEM
- Marketing Digital
- Google Ads
- Meta Ads
- Google Analytics
- A/B Testing
Fuente original: freelancer